Graphic Design

Best Colors to Use for Conversion and Design

Best Colors to Use for Conversion and Design Do you ever want to know what is the best colors to use for your design? Many people do. This article will show you that there really isn’t a good answer to it. Watch the video and then check out the Social Triggers here. [ARVE_youtube id=”TCK97wO7MH8″] [psCode: PostAdvisorFormBlock]

Free Photo Editing Program

Gimp is a photo editing program that is free and rivals Photoshop. Get it here: http://www.gimp.org/ [psCode: PostAdvisorFormBlock]

Photo Editor Web App

To do quick changes to a photo such as removing a background you can use the Pixlr Editor. [psCode: PostAdvisorFormBlock]

Usability Testing for Websites and Smartphone APPs

Usability Testing for Websites and Smartphone APPs Usability testing is where you test your website, software, or Smartphone app for ease of use, understandability, and in general, how usable the product is to a user. This can focus on wording, element placement, design aspects, functionality aspects, and anything that has to do with how useable and good the product is to a user. We will focus on websites and phone apps. Most of the following services focus on website usability. Most services will have testers who they have vetted by testing them with an example website or app. Some of Read more

Stock Photography

Stock Photography You will want to use stock photography for your website because if you pull something off a website or Google Images, you are going to get sued into oblivion. I don’t think you want that. Stock Photography Resources PhotoDune PhotoSpin GettyImages GraphicRiver – Image related materials such as icons and vector art. ShutterStock BigStockPhoto DreamsTime Fotolia iStock Photo JuniperImages CorbisImages Veer Alamy Note: A price grid needs created for easy comparisons. Note: sxu was excluded for the poor quality and selection found there. [psCode: PostAdvisorFormBlock]

How to Design Things and the Purpose of It

How to Design Things and the Purpose of It You have different stages of a product, be it a written item, a physical item, a website, or whatever else you come up with. The point of good design is for ease of reading and understandability, not to look artsy or how different it can be from other things. Functionality Every product has a purpose and function to serve. The purpose of a website is to capture attention as well as communicate effectively. In order to do those two things it must have a good design. To capture attention it needs Read more

Why Formats Matter

Why Formats Matter What do I mean by that? I mean that the way you setup your business and what methodology you use to accomplish it matters. Let’s just get into some examples. Store that allows people to play games and sells just a few games VS A game store that primarily sells games and allows people to play games in a smaller or more secondary area An information database site that uses a blog vs a wiki. A company that gives information out as a primary and sells eBooks as a secondary VS a company that sells a service Read more

Explainer Videos

What are Explainer Videos? Why should I use explainer videos? See for yourself in this short video: Studies done by Missouri University of Science and Technology show that you only have 2.6 seconds to make a good impression. Explainer videos grab and hold attention. A well produced explainer video is 400% more effective than talking head videos at communicating the product or service idea well. A well produced explainer video is 800% more effective text alone at communicating the product or service idea well. Customers who view an explainer video are 85% more likely to buy a product or service than Read more

Why Looks and Feelings Beat Function in Advertising

Why Looks and Feelings Beat Function in Advertising Function should be king when it comes to selling a product however we are human. Function matters but looks and feel matter a great deal and can make or break your product. This means your website, the actual products aesthetics, the commercials you make, etc. are very important to make look good. The products aesthetics isn’t as important as the advertising and website but still important. In life we deal with questions about if it is shallow to evaluate a woman or man on their looks. This could mean their clothing or Read more